Domain and Website for Your Cleaning Business

Checking Domain Availability

The first step is choosing a domain name. Ideally, it should be short, memorable, and related to your business name. Use tools such as 123 Reg, GoDaddy, or Namecheap to check availability. If your exact business name is taken, add your location or service type (e.g., brightcleaninglondon.co.uk).

Where to Buy a Domain in the UK

You can register a domain from £5–£15 per year. Popular UK registrars include:

• 123 Reg – one of the largest UK providers
• Names.co.uk – reliable with good support
• GoDaddy – international and user-friendly
• Namecheap – affordable and transparent pricing

For UK businesses, a .co.uk domain adds local trust. However, consider securing a .com if it’s available, especially if you plan to expand beyond the UK.

Building Your First Website

You don’t need a complex site to start. At this stage, focus on a clean landing page with essential information:

• Your services (domestic cleaning, deep cleaning, end of tenancy, etc.)
• Prices or “from” rates
• Your service area
• Contact details (WhatsApp, phone, email)
• Customer reviews or testimonials

Easy options for beginners:

• Wix – drag-and-drop, no coding required
• WordPress – flexible and scalable, good if you plan long-term
• Squarespace – modern designs, good for branding

Lead Platforms and Fees

• Platforms like Bark let you bid for leads, but there’s no guarantee clients will choose you. Often, money spent on bids can be wasted if you’re not selected.
• Platforms like TaskRabbit or WeCasa charge service fees that can reach 22–40% of the total job, making client acquisition expensive.
• In contrast, Maidbos provides a full digital presence mini-site, booking, business management, marketing tools for a very low 2% fee, which is predictable and cost-effective.

Cost of Running a Website

Running a basic cleaning business website in the UK involves:

• A domain name, which usually costs £5–£15 per year
• Website hosting at £5–£25 per month depending on provider
• Basic SEO support, which can range from £50–£300 per month if outsourced
• Online advertising (Google or Facebook), typically £100–£500 per month depending on your budget

Overall, starting a simple website yourself can cost roughly £300–£600 per year for a basic setup, with higher costs if you outsource SEO or advertising. Platforms like Maidbos, with integrated booking and marketing tools, can be more cost-effective and easier to manage, especially for new businesses.

SEO Basics for Cleaning Websites

Search engine optimisation (SEO) helps clients find you on Google. Start with the basics:

• Include keywords like “domestic cleaning services UK”, “house cleaner London”, or “end of tenancy cleaning” in your page titles and text.
• Create a Google Business Profile — it helps you appear on local maps.
• Encourage clients to leave Google reviews for trust and higher ranking.
• Make sure your site is mobile-friendly, as most bookings come from phones.

Smarter Alternatives to a Traditional Website

If you’re not ready to invest in a full website, there are now platforms that offer an all-in-one digital presence without large upfront costs.

In the UK, platforms like Maidbos provide:

• A ready-to-go mini-website with your services and pricing
• Integrated booking and scheduling tools
• Business management and payment tracking
• Access to a local directory to help attract clients
• Basic marketing tools to keep your business visible

Unlike lead platforms like Bark, TaskRabbit, or WeCasa, where fees can reach 22–40% or money spent on bids can be wasted, Maidbos works more like a business hub, making it cheaper and more predictable for acquiring and managing clients. And if you already have a website, these tools can be integrated so you don’t have to rebuild your online presence.